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Search Engine Optimization - SEO

Houston Spring The Woodlands Texas
Your Web Site and Web Presence... We Can Help

Web sites and web design services by computernix.com will get you on the Internet map! Our web site designers can help make the web work for you.

Websites have become a significant part of the competitive landscape for all businesses large and small. The World Wide Web is no longer a marketing space only for big companies. Businesses are expected to have a web site, or web presence, and company-linked email.

However, the thought that having a Web Site placed on the World Wide Web is going to catapult your business... just isn't so. Several components are required to successfully benefit from a website investment. We can help with all phases. Read on.

So what is a Web Presence? A most successful Web Presence consists of a website, no matter how large or small, a company-related domain name, email addresses for you and your employees bearing your company's domain name, and some form of Internet marketing. A rundown of the basic steps follows.

The Basic Steps To a Successful Web Presence
1. Register an unclaimed domain name. More information.
2. Have your website designed and placed on an Internet web hosting server. A home page typically includes your company name, location and contact information. The page describes your products and services in a visually attractive and informative style. While not required, product photos and company logo are very beneficial additions.

While some web sites are no more than a single Home Page, the overwhelming majority have several additional pages. There is no practical limit to the number of pages and some sites contain hundreds or thousands.

3. Email addresses bearing your company domain name are essential (i.e. bob@abc_xyz.com). Business email matching your domain name lends credibility to your company, products and services.
4. Search Engine Optimization (SEO) marketing enables people to find your website, when searching the Internet for your type of products or services. Traditionally, marketing provides a vehicle to accelerate the growth of your business by exposing your company and products to the masses. Therefore, Internet marketing efforts can be compared to placing an ad in the phone directory business pages or publication. However, Internet marketing can play to a much wider audience, world-wide if needed.
Large and Small Web sites. Can any business afford a website?
  Yes! Even small and home-based businesses can budget a modest Web site and company email. Businesses today likely can't afford not to have a Web presence. Competitors who have a website have a definitive edge on your type of products and services.

Sure, a Web presence can cost thousands but doesn't have to, by any means. The cost for entry-level sites can average less than cable TV service with premium channels over the period of a year. It's absolutely possible to have an appealing, business-building website on the Internet, even on a tight budget. 

Dependent on the interest and demand for your products and services, a Web presence can easily pay for itself with the new revenue stream generated, over a period of a few months. We can do any or all of the steps to create your Web presence.

An idea of costs
1. There is a yearly fee for domain name registration. Registration is competitively priced from around $10 -$25.00 US per year. The exact yearly fee depends on the Registrar organization (there are many) and sometimes the number of years you may wish to pay in advance. Choosing an unclaimed domain name can be time consuming because so many people have chosen great names before you. With thought and creativity it's still possible to register a memorable domain name.
2. A Web hosting provider is required. A Web host is a computer connected to the internet that stores Web pages. There are many reliable Web and email hosting providers... too many to list. We can help you in the selection.

RELIABLE, entry-level web hosting services begin around $10.00 per month for shared or virtual hosting. Larger site hosting fees can run well over $50.00 per month, dependent on the level of services needed.

Great Web Hosting Package Deals Are Available:
Many web hosting providers offer "package deals" that include web site hosting, a sufficient number of matching business email accounts and your domain name registration for a single monthly fee; starting around $12.00.

3. Web site design and construction costs can be tailored to meet your requirements and budget. This component is essentially a one time cost. Whether your site will be 1 or 1,000 pages the basic page design flows through all pages.

A computernix.com representative meets with you to learn your business and marketing objectives. We become familiar with your products and services, and determine your expectations, budget and your level of participation, if any. Other considerations include photography, special- effects graphics and company logo and email accounts.

Content is discussed. The term "content" refers to what your website says about your company and products. Content is a critical aspect of marketing. Inadequate content is the leading cause for web marketing shortfalls and failure. Poorly written content will demean even the most brilliantly designed websites. Computernix.com will either assist you or entirely compose your content.

Once all factors are established we quote our fee beginning as low as $200.00   per page* for effective, entry-level sites.

What is included?
 

The web design is completed. Content is placed on the appropriate number of web pages. Photos, graphics and company logos are placed on the web pages as per agreement. Once your pages and content are finished, they are published (transferred) to the designated provider's web host server. If included in the services you request, we setup company email through the selected email hosting provider.

Please note: Computernix.com is more than willing to go beyond the original agreement at any time. Additional fees will apply when you request additional pages, graphics and services outside the agreement. Once our primary service agreement is satisfied we are available for maintenance updates at an hourly rate whenever you wish. No maintenance contracts required.

4. If your Web site doesn't get "indexed" by the major search engines such as Google® and Yahoo!®, no one will find your site when searching the Internet for your type of products or services.

Computernix.com can perform your initial search engine marketing for additional fees. The manual submission method is used. It is generally agreed that manual submission can be the most cost effective and the least expensive of all. However, manual submission marketing takes the longest to propagate (circulate through the Internet).

There are more effective and costly Internet marketing alternatives including "pay per click" and directory registration. Directory registration gives your Web site immediate exposure. Not unlike your business listing in the phone book, the most exposure costs the most (i.e. a full page versus a quarter page). We can help you decide what works best for your business objectives and budget.

Note: There may be cases where SEO marketing is not desired. For example people who have wedding or family sites seldom would need search engine exposure. They simply share the URL with friends, family or members.

Who Controls My Website and Domain Name?
  Great question! You do!

Unfortunately, some web design companies offer services in such a way that you might get locked-in, especially when the web designer is also the Web and email hosting  provider. In such cases, it could become difficult you to move your site to another provider or for another designer make changes to your web site.

1. Your domain name is your property**. It will have your name and company name as the registered owners. Although computernix.com can assist you in domain name selection and registration process... it is your property. That said, you can move it to another registrar or even sell it to another party.

2. Once you submit final payment your web design and associated files are totally yours. If you become unhappy with your hosting provider your website can be moved to a new provider of your choice. You will always have current login information and passwords to your web site and email accounts.

3. You do not have to sign a maintenance contract of any kind. If you want additions or changes after completion, computernix.com will continue on as maintainer. There is a small hourly rate for maintenance, minimum 1 hour, no maximum... no contract.

  *Requires a 5 page minimum commitment unless otherwise agreed.
**As long as you pay your yearly fee directly to your registrar.

:: What does a low cost Web site cost? ::
The cost can average less than your cable TV with premium channels over a year's period. To look at a breakdown of initial and on-going costs click here.  Read about corporate identity.
:: What Type of Web Sites? ::
Many people think of websites as a space only for businesses. Not true any longer. How about these?
Wedding Sites
Sports Team Sites
Family Sharing
Personal Information
:: Unhappy Web Camper?  ::
Have a Web site done by another company that has not met your expectations? We can help... Maybe pick up the pieces. Call or email.
:: Corporate Identity? ::
In a nutshell, what is a corporate identity? Do I need it?
Your company may already have a corporate identity. If not, one can be established. Corporate identities have many facets, but the primary objective is to develop memorable marketing logos, graphics and slogans that "stay" with people. For instance, what do you think of when you hear "golden arches" or see a red on white "bull's eye?" If you answered "burgers and discount shopping" you get the idea.

Corporate identities can be deeply embedded into the Web presence. While we are a technology-based company, we have partnering associates who develop corporate personalities.

 

Call: 281 731-3641 Email: help@computernix.com
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